Friday, 18 March 2016

How to Create an Online Shop for Stay-at-Home Mums




Are you a stay-at-home mum who has a burning ambition to start your own online business? If so, it has never been so easy to set up a fully-functioning e-commerce store. Below are some of the main factors you should consider, before you create your own online store.





Research and Planning


When you create an online store, it is important to prepare properly. You need to research your market, research the technologies required to develop an e-commerce website, and find out how much this type of project will cost. Once you have this information, you can start to plan the activities required to develop your online store.

Create a Business Lead and Customer Subscriber Email List

Most businesses should consider building a business lead and customer email subscriber list. If you do this, you can develop a relationship with your subscribers and they will be more likely to purchase the products and services you promote.

To create these email subscriber lists, you simply ask your website visitors and customers to enter their details, including their email address, into an opt-in box. Email marketing apps and similar email marketing systems can be used to capture contact details and let you send emails to these people.

Choose a Reliable E-Commerce Platform


In recent years, a wide range of e-commerce platforms have been developed. Each of the most popular e-commerce solutions available has its own benefits and drawbacks. The e-commerce platform you choose has to be easy to use, reliable, and secure.

The main types of e-commerce platforms you should consider using include Magento, WordPress with the WooCommerce plugin, and a range of cloud-based online store solutions such as Shopify. The e-commerce platform you finally decide to use will depend on your budget and your requirements.


Create Stunning Graphics
The appearance of your online store says a lot about your business. Creating attractive, high quality graphics is the most effective way to enhance the image of your online store. This is why it is vital to hire a graphic designer, who is able to develop professional looking graphics that portray your business in the best possible light. The most important visual components you need to get right on your website include website headers, logos, buttons, product images and calls to action.


Promote Your Online Store

Once you are happy with the e-commerce platform you have installed, you should focus on attracting shoppers to your website. There are many free and paid ways to achieve this.

The most effective ways to send free traffic to your website include social media marketing, search engine optimization and linking to your website from other popular websites. The most effective paid methods of sending shoppers to your website include paid search engine ads and social media website ads.

Creating your own online store should be an exciting, straightforward process. However, if you don’t know what you are doing, it can become a time-consuming, frustrating experience. Understanding each of the steps above will make the whole process of creating your own e-commerce store much easier.


**this is a collaborative post.

34 comments:

  1. I've seen so many of my friends turn hobbies into online businesses and been in awe. I would n't know where to start but you've got some great tips here. Now, just need to find my talent LOL

    ReplyDelete
    Replies
    1. They say everyone has that million pound idea in their mind somewhere, it is just finding it. You never know it could be you x

      Delete
  2. This is a very useful post highlighting some really good points and giving sound advise.

    ReplyDelete
    Replies
    1. I hope it helps more people take their ideas to the next level and follow their dreams of having their own business x

      Delete
  3. There are so many great books out there to compliment this post, as a graphic designer I used the book by Lisa Congdon, the way she writes is lighthearted and fun! but its not an easy task by far so this post is a great ground breaking tool

    ReplyDelete
    Replies
    1. I will need to check out that book, sounds great!! With the book and the tips above, people could really get things moving and happening for them x

      Delete
  4. I've looked into starting an online shop but been a bit baffled by it all. This is great advice.

    ReplyDelete
    Replies
    1. It can be really confusing and hard to know where to start. I hope it is something you can go back to now xx

      Delete
  5. It's so much easier to do these days than it used to be isn't it?

    ReplyDelete
    Replies
    1. There seems to be much more opportunity out there for online business now x

      Delete
  6. I did it many years ago and it is hard work but so rewarding, some of the friends and opportunities I had were brilliant and these are doe really great tips.

    ReplyDelete
    Replies
    1. Sounds like you had a fantastic experience :) x

      Delete
  7. It is wonderful that you can start an online business like this, reading this makes it sound quite easy though I bet it still takes a lot of work. I know many who have successfully done it, the modern age is perfect for small businesses from home to flourish.

    ReplyDelete
    Replies
    1. Working from home is certainly appealing to many as they can work around the children being at school and nursery. It will certainly take a lot of work but would be worth every minute x

      Delete
  8. This is a brilliant post! So many people wanting to start online shops nowadays and I love to see all my friends starting their own businesses x

    ReplyDelete
    Replies
    1. It is great to see family and friend's ideas come alive x

      Delete
  9. Thanks for sharing this. Opening an online shop isn't something I've considered - but if I change my mind I know where to come for some tips.

    ReplyDelete
  10. One of the fantastic things about the internet is the opportunities it has opened to women. I love it

    ReplyDelete
    Replies
    1. It really has opened up incredible opportunities I agree. xx

      Delete
  11. I've thought about opening an online store myself but I'm just not sure - I write about saving money so it seems odd to sell things if you know what I mean.

    ReplyDelete
    Replies
    1. I know what you mean, maybe there is something suitable that could fit in with saving money x

      Delete
  12. Great tips! Thanks for sharing, I have just been having a dabble myself after a light bulb moment last week!

    ReplyDelete
  13. This is a great idea but afraid I have no storage space

    ReplyDelete
    Replies
    1. Awww :( you never know, maybe in the future x

      Delete
  14. I think it is all about being brave and staring somewhere, we have all done it as bloggers so I am sure if we tried our hand at online selling, we would do well.xx

    ReplyDelete
    Replies
    1. That's a great way to look at it! I agree, being brave and taking that first step xx

      Delete
  15. Great advice, email subscriber lists are so important for marketing!

    ReplyDelete
    Replies
    1. They certainly are a very important way to get the updates and news out there x

      Delete
  16. Really useful advice and I definitely could do with another income stream, so something to consider in the future! x

    ReplyDelete
  17. What a brilliant and helpful post; I am seeing more and more stay at home parents turning their hand to selling crafts and other bits from home and this would certainly be a good starting point for others looking to do the same.

    ReplyDelete
    Replies
    1. There has been as massive increase in parents turning their hobby in to a business. it is great

      Delete